7/17/2011
Multiauthor Blogging - Collaboration Is Key
Jul 11
14
You have a blog and you write frequently and consistently. Your writing has a constant voice and many people read what you write. If you introduce other authors to your articles, the popularity of your blog will increase exponentially.
If you are the only writer on your blog, you are undoubtedly under a great deal of pressure if you are writing any more than once a week. The more pressure you are experiencing, the less likely you will be to continue writing on a regular basis. The worst-case scenario may eventually come true: you may stop blogging altogether. So, what can you do to make sure that your blog doesn’t end up that way? Bringing other contributing authors to your articles will make all of the difference to your blog and you will be pleasantly surprised at how popular it will become. Multiauthor blogging, which is a collaborative writing effort in any given blog article, can be a very effective approach. This should not be confused with guest bloggers. Guest bloggers are individuals who write their own blog article, which is posted on someone else's blog.
There are many different benefits to multiauthor blogging.
- Different points of view: Every writer has a slightly different take on things. A blog article that has many authors will have several different styles (or “voices”) and the more people who contribute, the more variety of experiences they will write about. Different people have different experiences. On the receiving end of the writing, your readers have an opportunity to learn all sorts of interesting pieces of information that they wouldn’t necessarily learn from a single blog writer. The exposure to several different viewpoints is the fodder for stimulating discussions that can lead to subsequent discussions and possibly, business. Through that exposure, your readers will greatly expand their knowledge base in several areas.
- Greater offerings: Because of the fact that one person can write only so much content, what you are offering online will be limited in quantity. However, if you have many different authors contributing to your blog articles, you can publish and syndicate a lot more and thus increase your professional online exposure and reputation. Another benefit is that your other authors can build their exposure and reputation while you are doing the same thing.
- Return on investment (ROI): When you first start to blog, you should not expect a large amount of revenue to come in to your business. That aspect takes time before you see concrete results (generally three to six months). You may find that you are spending a great deal of time and energy on your blog in the beginning. If you bring in other blog authors to help you, it will be a lot easier to handle the volume of work that you wish to contribute. The entire process will get easier over time.
- Sphere of influence: As one person, you have the ability to influence several people. On the other hand, if you are working with other blog authors, your influence plus their influence is really multiplied from what it would be for you alone. The more blog articles you generate, the more influence your blog will have and the more traffic will be generated to your website.
- Team effort: It is much easier to produce a great deal of positive results when you have the backing and support of several people behind you than if you have to handle everything by yourself. Whether you intend to blog forever or for a shorter amount of time, the approach is the same. Working in a multiauthor blog environment will create a team environment and your content will be buzzing as a result.
The importance of the collective environment
You and your other authors are all responsible for cultivating online relationships and enticing people so that they want to interact online. If cultivated correctly, there is no telling how beneficial those relationships will be.
Conclusion
The beauty of multiauthor blogging is that each author can own his or her own space but at the same time, each author also has the benefit of the rest of the authors. With that in mind, it is important to understand that the author’s content not only represents him- or herself but also represents the blog as a whole. Bringing in other talented authors means that everyone benefits. Having many contributing authors enhances your blog and the positive effects that it will have on your readers.
We are pleased to provide you with the insightful comments contained herein. For a free assessment of your online presence, let's have coffee.
Staged Access Releases 9 Steps to Attract Clients Like Crazy
FOR IMMEDIATE RELEASE
Staged Access Releases 9 Steps to Attract Clients Like Crazy
Jacksonville, Florida – July 13, 2011 – Staged Access announces the release of their free Action Guide, 9 Steps to an Unmistakable Message That Attracts Clients Like Crazy!
According to Erin Currin, President and Co-founder of Staged Access, the entrepreneurial training and support organization, the guide will be a boon to entrepreneurs seeking to increase revenues in increasingly tough economic times.
“We understand the unique challenges facing the solo-preneur. When you are starting out, you are everything from the head cook to the chief bottle-washer. That makes for a tight schedule!”
Currin posits that busy business owners are too exhausted and frazzled to provide service at levels that would really wow their clientele and generate repeat business.
“And that only exacerbates the economic slump!” argues Currin.
How does an entrepreneur stand out in a sea of sameness? Currin says the answer lies in the competitive edge found in the Unmistakable Message™. She believes it is the key to creating a strong position in today’s challenging market.
“Instead of wasting time canvassing every networking group and business expo in town hoping for a lucky strike, a sharp Unmistakable Message™ points the way to your own personal gold mine found in your unique market niche.”
Staged Access develops solutions dedicated to helping passionate entrepreneurs make money while remaining true to their vision. The focus of the Staged Access line of products and services is the Unmistakable Message™, a combination of what you sell, why you sell it, and who you sell it to.
Interested business owners can download a copy of this free Action Guide at the Staged Access website, www.StagedAccess.com.
Contact: Erin Currin
ErinCurrin@StagedAccess.com
www.StagedAccess.com
Ph: (954) 494-3375###
-->
Young CEOs Turn to D.C. to Promote Entrepreneurship - Washington Wire - WSJ
By Sara Murray
About 100 young CEOs descended on the nation’s capital Wednesday to encourage entrepreneurship among the country’s under-30 set – and to get that group to buy their products.
Behind them was Matthew Segal co-founder and president of Our Time, a nonprofit membership organization launched this year that aims to promote economic opportunities for those under age 30. Wednesday’s events rolling out of an initiative called Buy Young were a far cry from Mr. Segal’s Washington debut in 2009 when he essentially sought government handouts to help solve problems faced by young adults.
The CEOs lunched with members of Congress and met with White House officials. The events were less about lobbying and “more of a public relations use,” as well as providing networking opportunities for the group’s members, Mr. Segal said.
In 2009, Mr. Segal launched 80 Million Strong for Young American Jobs, and gathered a group on Capitol Hill to talk about college debts and troubles finding jobs. Their goal was improve the economic fortunes of those under 30, and they were relying on Congress to do it. Their asks included free college tuition for low-income students in exchange for volunteer work and micro loans set aside for young people through the Small Business Act. After four months, 80 Million Strong it disbanded in August 2009.
“There is no success like failure,” Mr. Segal said in a recent interview.
The emphasis now is on entrepreneurship. Mr. Segal wants to leverage his generation’s consumerist habits to help one another out.
“Every single corporation wants us as consumers,” Mr. Segal said. “How can we take that consumerism and channel it in a way that helps grow the economy?”
That’s where Buy Young comes in. Those who sign up on Our Time’s site can get discounts (at retailers like Rent the Runway (it rents designer gowns and has experienced its own set of growing pains) and Idea Paint (its paint turns walls into dry erase boards), all founded by entrepreneurs under the age of 30. The promotion ends next month.
The goal is to support young entrepreneurs, boost the economy and help those young bosses increase their hiring. But it’s partly self-preservation for Our Time, too. By offering more member benefits, Mr. Segal hopes to keep the group growing. His ideal vision is something along the lines of the AARP, the powerful seniors lobby, for a younger generation.
Staged Access Releases 9 Steps to Attract Clients Like Crazy
FOR IMMEDIATE RELEASE
Staged Access Releases 9 Steps to Attract Clients Like Crazy
Jacksonville, Florida – July 13, 2011 – Staged Access announces the release of their free Action Guide, 9 Steps to an Unmistakable Message That Attracts Clients Like Crazy!
According to Erin Currin, President and Co-founder of Staged Access, the entrepreneurial training and support organization, the guide will be a boon to entrepreneurs seeking to increase revenues in increasingly tough economic times.
“We understand the unique challenges facing the solo-preneur. When you are starting out, you are everything from the head cook to the chief bottle-washer. That makes for a tight schedule!”
Currin posits that busy business owners are too exhausted and frazzled to provide service at levels that would really wow their clientele and generate repeat business.
“And that only exacerbates the economic slump!” argues Currin.
How does an entrepreneur stand out in a sea of sameness? Currin says the answer lies in the competitive edge found in the Unmistakable Message™. She believes it is the key to creating a strong position in today’s challenging market.
“Instead of wasting time canvassing every networking group and business expo in town hoping for a lucky strike, a sharp Unmistakable Message™ points the way to your own personal gold mine found in your unique market niche.”
Staged Access develops solutions dedicated to helping passionate entrepreneurs make money while remaining true to their vision. The focus of the Staged Access line of products and services is the Unmistakable Message™, a combination of what you sell, why you sell it, and who you sell it to.
Interested business owners can download a copy of this free Action Guide at the Staged Access website, www.StagedAccess.com.
Contact: Erin Currin
ErinCurrin@StagedAccess.com
www.StagedAccess.com
Ph: (954) 494-3375###
-->
